We play to win, round by round, competing hard to reach the Nets Level. Competitive and inclusive, Nets Level is an invitation to join us on our journey to become NBA Champions. For lifetime fans and first-time fans, Nets Level will create excitement and urgency that now is the time to be a Brooklyn Nets fan. Woven into the fabric of the city with mass global appeal, we will represent a community bonded by the borough where everyone belongs.